Today’s Solutions: May 22, 2022

Three days ago marked “giving Tuesday,” an event that gained international attention as organizations, individuals, and companies celebrated the spirit of donating in the wake of a hectic Black Friday shopping weekend. Apparel company American Eagle went one step further by embedding the spirit of giving into their product line by actually including QR codes on clothing which leads buyers to a website to donate to charity.

This product line was the brainchild of AExMeCouncil, a team of GenZ employees which the company works with on marketing and social good initiatives. 100% of the profits from the line were also donated to the non-profit Delivering Good, who’s site customers were led to when they scanned the QR codes.

With the help of this council, the company has fostered projects such as this one to give back to communities. For instance, their work has led to the planting of 155,000 trees through the organization One Tree Planted and donations of up to $1.2 million to the LGBTQ+ nonprofit It Gets Better Project. 

The company’s creative initiative extends the spirit of giving. If you spot a sweatshirt or t-shirt with a QR code on it, give it a scan for some donation inspiration!

Solutions News Source Print this article
More of Today's Solutions

The pursuit of nocturnal solar technology is growing

Last month, we wrote a story on solar cells developed by Stanford University that could draw a small amount of power at night, when most would think solar panels would be useless.  The endeavor to ... Read More

Meet the hero vet rescuing animals from war zones

Amid so much turmoil caused by the ongoing invasion of Ukraine, there are so many shining stories of hope. Incredible acts of humanity and kindness go on every day all around the world helping bring ... Read More

Allergies got your nose? 4 Medication-free methods to unclog your sinuses

It’s very improbable that anyone has ever enjoyed having blocked sinuses, but unfortunately, with spring in full swing and summer just around the corner, many people with seasonal allergies are likely suffering from sinus headaches ... Read More

These tips will help you make that big writing project less overwhelming

Whether it’s writing an essay, an article, or a book, the process of getting started on a writing project can be very daunting. It can be so daunting, in fact, that you spend way too ... Read More

The TILT Time Machine: for those who need help most

Recovery from trauma or addiction can be a painstaking and rigorous process that doesn’t just involve physical recovery. It involves tough psychological work that people can go through with the help of a therapist, but ... Read More