Ricardo Semler's employees set their hours, determine their salaries and choose their bosses. Meet the Brazilian businessman who does everything differently. Dominique Haijtema | Jan/Feb 2007 issue His favourite questions start with "why.” Why should employees feel compelled to … [Read more...] about The boss who breaks all the rules
sustainable business
Organic pioneers
The efforts by Kenny Ausubel and Nina Simons Jurriaan Kamp | November 2004 issue Filmmaker, author, and business entrepreneur Kenny Ausubel organized the first Bioneers conference in 1990 to bring together people who were seeking inspiration about how we can create a … [Read more...] about Organic pioneers
Paint inspired by a lotus flower
The efforst by Wilhelm Barthlott Tijn Touber | November 2004 issue The leaves of the Lotus plant have inspired a new type of house paint, which is manufactured in Germany by the Ispo company. It took four years of intensive research, but Ispo was ultimately successful in adding a … [Read more...] about Paint inspired by a lotus flower
Category 3: Business
The candidates for the category 'The best companies' | October 2004 issue Berries The power of the Amazon It began with a few friends who were surfing in Brazil. Local surfers introduced them to a very powerful fruit; a berry called açaí. They were so enthusiastic they wanted … [Read more...] about Category 3: Business
Niche no more
The growing ranks of conscious consumers is changing the world. Marco Visscher | October 2004 issue The global market for organic food and drink is estimated at some 19 billion Euros ($23 billion US billion dollars). Although production of organic crops is spreading … [Read more...] about Niche no more