California takes on fast fashion waste: a new bill puts the onus on brands to recycle
BY THE OPTIMIST DAILY EDITORIAL TEAM The environmental impact of the fashion industry is becoming increasingly difficult to ignore, and California is leading the way in addressing the growing issue of textile waste. With the fast fashion cycle overwhelming consumers and landfills, California's Read More...
How to identify your personal style in your sustainable fashion journey
In a world of ever-changing trends and fast-fashion frenzy, developing a distinct style is more than simply an aesthetic choice; it's a significant step toward sustainable shopping. Understanding what actually resonates with you allows you to make thoughtful fashion decisions that transcend Read More...
The future of sustainable fashion: self-healing mushroom-based leather
The environmental impact of the fashion industry has become an increasing worry in a society where fast fashion has been the standard. But there is good news! Three biotechnologists based in the UK have created a new type of self-healing leather derived from mycelium, the vegetative component of a Read More...
Style and sustainability: Patagonia transforms ocean waste into high-tech fashion
Patagonia once again emerged as a symbol of sustainability and style amidst rising concerns about plastic trash devastating coastal ecosystems through creating the groundbreaking Stormshadow Parka. This novel jacket, priced at $899, represents not just Patagonia's warmest product but also an Read More...
The EU proposes plan to ensure fast fashion goes out of style
At the end of last month, the European Union announced a plan to counter the pollution generated by mass-market fast fashion with the overarching goal of ending the throwaway culture that compels consumers to use cheap clothing that becomes deformed or ruined after only a few wears. The EU Read More...
In the market for sustainable swimwear? These are the fabrics to look for
The weather is getting warmer, and the days are growing longer. Now that travel is finally back on schedule, many of us are dreaming of seaside vacations. Sand and sun and relaxation. Sounds great! However, over the pandemic period, many more issues have bubbled to the surface of our collective Read More...
How to make your sneakers last as long as possible
Being a sustainable fashionista doesn’t mean simply buying clothes that will last long. It also means taking caring care of the clothes you have to ensure their longevity. With this in mind, let’s take a look at how to take care of your sneakers so that they last as long as possible. Wipe them Read More...
3 easy ways to shop for clothes more sustainably
As prices rise and we all feel that pinch in our pocketbooks, consumers are seeking ways to shop for the things they need and want without breaking the bank. On the other hand, we are constantly being shown ads that encourage us to shop always for the latest trends, so it’s no wonder fast Read More...
This brand offers natural and sustainable textile dyes made of seaweed
Last month at Dutch Design Week, Dutch designer Nienke Hoogvliet and entrepreneur Anne Boermans showcased their brand Zeefier, which offers natural dyes made exclusively out of seaweed. Hoogvliet has been researching how to create a range of sustainable and eco-friendly dyes using different Read More...
4 simple ways to reduce your everyday waste
We all want to reduce our personal footprints, and a big part of this is reducing the amount of waste we produce at home. Today we bring you four strategies for reducing waste in commonly-wasteful areas of your life: Electronics, food, bedding, and the garden. Is it repairable? A high Read More...