The African equivalent to Rene Descartes’s famous dictum, “I think, therefore I am,” which is the foundation of much modern Western culture, is called ubuntu and goes something like this: “We are, therefore I am.” Or: “I exist to the extent that others acknowledge and respect Read More...
Ode checks in with Vijay Mahajan, author of Africa Rising: How 900 Million African Consumers Offer More Than You Think, of which you’ll find an exclusive excerpt in the October 2008 issue. Brigid Marshall | September 2008 issue Why did you want to write about Africa’s consumer market? “When Read More...
'I am because you are.' This widespread African teaching reminds us that you cannot be human alone. Tijn Touber | September 2004 issue The African equivalent to Rene Descartes’s famous dictum, “I think, therefore I am,” which is the foundation of much modern Western culture, is called ubuntu Read More...