Today’s Solutions: July 01, 2026

Germany is famous for its schnitzels, sausage, and currywurst, so it may come as surprise to you that Germans are rapidly cutting down on their meat consumption. But that’s exactly what’s happening, according to teams of researchers from Berlin, Bath, and Franche-Comté in eastern France.

The researchers found that out-and-proud omnivores, those who eat meat without any restrictions, are for the first time a minority in Germany. Apparently, 42 percent of those questioned said they were deliberately reducing their consumption of meat in some form, by keeping to a diet that was either vegetarian, vegan, pescatarian, or “flexitarian”, meaning a diet centered around plant food with the occasional piece of meat on the side.

According to Christopher Bryant, a Bath University psychologist who worked on the study, Germany has reached a tipping point in its attitude to meat consumption much earlier than previously assumed. Or in other words, the “wurst is over” when it comes to meat consumption in Germany.

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