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A fertile future
How does he do it? Pieter Hoff at Groasis is growing trees in the desert. In a first test in the parched Moroccan Sahara, 90 percent of the trees planted with the company’s waterboxx were still alive several months later. In comparison, 90 percent of the trees planted without a waterboxx and Read More...
Drug “personalities” new marketing strategy
With the prescription drug market expected to exceed $1.3 trillion worldwide by 2018, this new strategy is hoped to help maximize profits from existing brands. The United States is unusual in its policy to allow pharmaceutical companies to advertise directly to consumers—in most countries the Read More...
Spiral design
Similar to Australian naturalist and Entrepreneur Jay Harman, Venezuelan artist Rafael Araujo sees spirals everywhere. But where Harman took the spirals and used them to inspire engineering designs, Araujo saw the spirals and used them to make incredibly intricate, and beautiful pieces of art by Read More...
Giving is greater than greed, at least when money’s involved
How does one spend money to maximize happiness? Buy a new coat? How about a tasty meal? While there is quite a large body of research that says people with more money are happier, a recent study conducted by the Harvard Business School has found that the way you spend money could be as important as Read More...
A good night’s sleep for happy bodies
Disrupted sleep patterns—such as occur with jetlag or shift work—have long been associated with a wide range of negative health outcomes, and scientists are beginning to understand why. A new study published in the Proceedings of the National Academy of Science illustrated the huge extent to Read More...
Hand-held eye exam
Finding an optician on the plains of the Serengeti is a daunting task, but researchers at the London School of Hygiene and Tropical Medicine have come up with a way to turn anyone into an impromptu eye-doctor. A smartphone application called Peek, Portable Eye Examination Kit, utilizes the Read More...
Keep laughing...
Olivia Ames Hoblitzelle was 58 when she heard that her husband, Harrison, had Alzheimer’s disease. Harrison—”Hob” to friends—was 72. Suddenly, the Hoblitzelles had to rethink their plans for a carefree old age. The disease progression that followed was difficult. Years after her Read More...
Bread Warning
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How to save the monarch butterfly
Every year monarch butterflies take 2 months and travel more than 2,000 miles from parts of Canada and the US to various hibernating locations south of the border, in Michoacán and the State of Mexico. According to a recent World Wildlife Foundation study, last December the number of migrating Read More...
7 Strategies of successful patients
1. Do not take “no” for an answer Most of the people whose experiences I have related heard discouraging words from health professionals, especially from medical doctors who told them there was no hope, nothing more to be done and no possibility of getting better. They did not buy it. Instead Read More...