Today’s Solutions: July 21, 2024
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New reflective coating keeps h

New reflective coating keeps homes cool and comes in different colors

Just as wearing white clothing is a good way of beating the heat on hot days, painting our buildings white can also keep them cool and thus save a considerable amount of energy in the process. But it isn’t easy to keep white clothes clean, and some of us like a bit more color in our lives. Read More...

Turns out painting the streets white doesn’t make cities cooler

At The Optimist Daily, we’re here to bring you solutions. It’s what we do. But when we offer solutions and they don’t pan out like expected, we recognize the importance of relaying that information. The following is one of those cases. Many cities in warmer climates have been painting Read More...

Pot luck: the paint recyclers

Pot luck: the paint recyclers who put leftover gallons to good use

Rare is the DIY dilettante with the foresight to know they are never going to use the rest of that paint they stashed in the shed after doing up the living room. Who hasn’t kidded themselves that they really are going to touch up all those grubby spots with the leftovers in years to Read More...

The 2008 Organic Top 20

The 2008 Organic Top 20

Twenty praiseworthy products that are good for your body, your soul and the planet. | April 2008 issue With all the talk of recession, Ode decided to check in with two pioneers in the organic market to get their takes on what the money crunch might mean for their businesses'and for the sector Read More...

Paint inspired by a lotus flow

Paint inspired by a lotus flower

The efforst by Wilhelm Barthlott Tijn Touber | November 2004 issue The leaves of the Lotus plant have inspired a new type of house paint, which is manufactured in Germany by the Ispo company. It took four years of intensive research, but Ispo was ultimately successful in adding a microstructure Read More...