Strangely enough, the organic products you find stocked on the shelves of the grocery store are often labeled using plastic. You may choose to buy organic, but you may end up getting even more plastic packaging. This makes no sense, which is why a Dutch company has developed a new label that can be applied to organic products using a laser. The company calls it “natural branding”, and they claim the laser mark has no negative effect on the look, taste, or durability of the product.