Today’s Solutions: October 16, 2021

Getting corporations to join the fight against single-use plastics often takes more than a desire to help the environment. It also takes economic and marketing incentives. Food and drink giant Nestlé seems to have found a strategy for reducing plastic use and increase sales: paper packaging that doubles as an origami challenge. 

International food giant Nestlé has promised that by 2025 all its candy packaging will be 100% recyclable.  To help reach that goal, the company’s Japanese branch has launched a Kit Kit bar that ditches its glossy plastic packaging for single-layer paper wrappers which can be used to make origami creations. The updated packaging includes instructions for how to fashion it, post-snack, into the iconic origami crane, a traditional Japanese messenger of thoughts and wishes. 

Four million Kit Kats are sold daily in Japan, making this the most popular market for the candy brand, and this shift to paper packaging is expected to reduce single-use plastic by 380 tons a year.  Repurposing paper waste for new creative projects also encourages people to rethink their relationship with the waste they produce and develop a culture of reuse. Our only question is: when will Nestlé launch KitKats in the US that comes in paper wrappers that we can turn into art?

Solutions News Source Print this article
More of Today's Solutions

This therapeutic plant could help reduce morphine tolerance and opiate addiction

Opioid overdoses are on the rise in the US and around the world, and the pandemic has only exacerbated the situation. Addiction treatment, harm reduction, and improved health access are all effective strategies for addressing ... Read More

New treatment kills cancer cells in terminally ill patients

There are about 12,200 new head and neck cancer cases in the UK every year, and many of these patients are diagnosed at advanced stages when the disease is very difficult to treat. The standard ... Read More

6 Ways we can help our dogs live long and healthy lives

Research has shown that having a dog can help boost our physical and mental health as well as make us feel younger. Pets are an enormous source of joy and comfort, and as dog parents, ... Read More

Grauer’s gorilla population makes surprising comeback in DRC

A recent study led by the Wildlife Conservation Society (WCS) has good news for gorillas. The study found that the number of Grauer’s gorillas, the world’s largest gorilla subspecies, has increased from 6,800 compared to ... Read More

New Zealand opens unusual vaccination destination for the weekend

New Zealand is getting an unconventional Covid-19 vaccination clinic in the form of a Boeing 787 plane. The winged vaccination site is being operated by Air New Zealand this weekend as part of the government’s ... Read More