Ad-zapping software company will integrate system to get consumers to pay for content

Readers of online news don’t like ads. That’s why there are ad blockers. It’s a problem for publishers who need the revenue to survive (and we know about that at The Optimist Daily). Now AdBlock Plus, the ad-busting browser extension that has been downloaded more than half a billion times, is partnering with Flattr, a service that allows people to donate money to any online content provider they like—from major publishers to indie artists—to help readers pay publishers. We do certainly welcome that!

Solution News Source

Ad-zapping software company will integrate system to get consumers to pay for content

Readers of online news don’t like ads. That’s why there are ad blockers. It’s a problem for publishers who need the revenue to survive (and we know about that at The Optimist Daily). Now AdBlock Plus, the ad-busting browser extension that has been downloaded more than half a billion times, is partnering with Flattr, a service that allows people to donate money to any online content provider they like—from major publishers to indie artists—to help readers pay publishers. We do certainly welcome that!

Solution News Source

SIGN UP

TO GET A Free DAILY DOSE OF OPTIMISM


We respect your privacy and take protecting it seriously. Privacy Policy